Friday, May 11, 2012

primed and proper

Primer is a tough cookie to crack. When do you wear it? Is it for daytime or nighttime use? Should you use it every single day?

There isn't a correct answer for any of these questions. I've found that it's more of a personal preference. Here's what you need to know: Primers create a smooth base for makeup by filling in lines and pores — without clogging them. Moreover, primer helps keep your makeup in place after it's applied. It can also bring out the true colors of eyeshadows and lipsticks. Cool, right?

Here are a few primers that get excellent marks. I've tried or sampled almost all of them, except the Mary Kay lip primer. Enjoy!

a. bobbi brown lip balm with SPF 15, $19. Any lip balm can act as a primer. It helps lipstick and lip color go on smooth and last longer. Plus, you don't have to worry about the color feathering around your lips.

b. mary kay timewise age-fighting lip primer, $22. This lip primer  helps diminish fine lines on and around the lips while keeping lipstick in place.

c. urban decay primer potion, $20. Urban Decay's primer potion is a cult favorite. Use this right before applying eyeshadow for a super smooth surface. It helps brings out pigmented colors for an extra pop. Plus, your shadow won't crease.

d. clinique lash building primer, $14. I don't use lash primers often, but I've tried samples and am pleased with the results. This one coats your lashes with a conditioner that latches to your mascara for extra-long wear.

e. make up for ever hd primer, $34. This is an all-over primer for your face. If you ever see it at Sephora, I definitely recommended testing it out. It fills in lines and pores and creates an even surface for foundation and concealer. It's a must if you want your makeup to stay picture perfect all night.

f. benefit lemon aid primer, $20. This yellow-colored eye primer is perfect for correcting redness around your lids. Puffy eyes, be gone!

g. laura mercier foundation primer, $30. Similar to the make up for ever primer, this product can be used all over the face before applying foundation. This one is water-based (rather than silicone), so it creates more of a dewy finish.

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